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Local Measurement, Streaming & Political Advertising

Panel

A discussion about the factors impacting local measurement (especially with streaming) and how the 2024 elections are sparking innovation on that front. Panelists will cover industry projections and forecasts for political ad sales – as well as some of the advancements needed to help facilitate the increased spend.

Chris Vail
VP, Political Advertising Sales, Effectv
Justin Rosen SVP, Data & Analytics, Ampersand
Aziz Rahimtoola CEO, Sabio Holdings
Christopher Martinez OTT | Director of Sales, Hearst Television
Tamkea Kee (Moderator) Deputy managing Director CIMM

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April 3

CIMM Research Preview: The Six Biggest Issues Impacting the Measurement Landscape  

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April 3

Networking Break